The Clevolo brand
Our logo, colors, type and voice. For press, partners, and anyone writing about us.
The mark
A "C" for Clevolo with a gold spark: the moment something clicks. It sits on a rounded square, like an app icon on your home screen.
The name
Clever + evolve. Write it as one word with a capital C: Clevolo. The logo uses lowercase. Never shorten it to "Clevo".
Ink, paper and a spark of gold
Clevolo stays calm and neutral so each app can bring its own color. WordWallet's is mint green.
#1E2B3C#FFFBF2#FBBF24#33465EApp colors
#34D399#059669#C9F7E2its own colorApple's own type, rounded for headings
The same fonts our apps use, so the website and the apps feel like one family. No web fonts to download.
Aa Clevolo
SF Pro Rounded, heavy: headings and the logo
Every word you meet, saved and learned. Type or say any word and get a card in seconds.
SF Pro, regular: everything else
How we write
Plain words, short sentences. Warm and helpful, never cute or pushy.
We say
✓ "Swipe right when you know it."
✓ "Your words are yours."
✓ "Daily goal reached! Keep going!"
We don't say
✕ "Leverage AI-powered lexical acquisition."
✕ "Don't lose your streak!!!"
✕ "Revolutionary", "disruptive", "game-changing"